Second Edition Publishing For Businesses

Writing For The World Wide Web And The Beauty of Blogs

When it comes to writing technical information or a reference book, many authors and publishers produce second editions or many updated editions to their published works. Likewise, when a B2B or B2C company publishes information on their website they can keep the information current by simply editing the page and then upload the updated pages to the host server. Blogs can be a great content management system for updating those pages or republishing completely new information about the company products, services, or news.

As the blogging softwares have gotten more powerful in a Web 2.o world, in that they can function independently as a full feature website, businesses are starting to really utilize these powerful content management systems as a Web 2.o Internet marketing and advertising tool. Businesses are finding that a more informal approach to sharing of information about their business can be very customer centric in the Internet marketing approach to marketing and advertising online. The customer is invited to become more interactive with a company through the ability to post comments about products and services. A company that is very customer service oriented is more than willing to allow customers to make comments. Comments can be monitored before they are posted. Sure, you may get a disgruntled customer every once in a while making a comment, but if you truly are customer oriented, then having a logical online conversation with them can really put a positive marketing impact on what may be a very volatile situation. In reality, by not having an outlet for customers to share their thoughts can actually have more of a negative impact on marketing and advertising then allowing comments. The reason is, that anyone can create a blog online for free and publish information that might be embarrassing at best or really destructive to the company's brand image. Then, a company has no recourse to provide comments back in a conversational mode to tell their side of the story.

The marketing and advertising benefits on the Internet far outweigh anything else. By having a blog place online, search engines will be able to catalog the information in more than one way. There are the general search engines that will be able to pick up the information as it is published and blog search engines will also be able to produce another set of search results for expanding the business market reach online.

In addition to the general search engines and the blog search engine there is the potential to have the blog listed in the various online blog directories. This has the added benefit of potentially bringing in additional traffic and relevant visitors to your website.

For help in all areas of B2B and B2C Internet marketing, Professional Web Services, Inc. is your Internet marketing services strategies and solution provider. We provide a wealth of Internet marketing services to propel your business online. Contact us today for your online marketing solution.

Labels: Blogs

posted by James A. Warholic @ 10:11 PM

Post your thoughts. 1 Comments Go to the Links to this post. www.pwebs.net

Your Professional B2B Or B2C Website Blog

Professional B2B, B2C, And C2C Web Blog Customization Services

Blogging software is amazing of what can be done with it. Forget about the false assumptions that an ebusiness blog has to look like someones online journal, or a template has to have a generic brand look to it. Those assumptions are not the case at all.

First off, there are many free blog templates available online for providing a professional Internet marketing impact. Generally speaking, everyone of those free templates can be customized to your particular business or brand image. However, that does not represent the full picture of what the blogging software can do for your B2B ebusiness, B2C ecommerce, or C2C website.

Take for example our Pro Web Blog. For quite some time we had a modified template with our own brand images. We decided to re-design this blog to better represent our Internet marketing brand image. Our Professional Web Services's Internet marketing services website was the template used to create the new look for the Pro Web Blog. By simply placing the Blogger tags into the website template and removing any writing that was not desired from the website template, the new Pro Web Blog was born. This can be done for just about any branded website. I haven't seen anyone do it with Flash. An all Flash website would probably not function using the Blogger software, but I suspect that a website done partially with Flash in the way of headers or menus would work. I'd love to see someone give it a try with Flash.

There are many advantages to having a similar branded image across the Internet for various links or software tools available to your customer base. For example, Realtors need to develop and display their Internet brand across a wide spectrum of online technologies and consumer tools. MLS searches can be integrated into a website in the form of frames or JavaScript code that maintains the Realtor's brand. Other businesses need to also maintain the same look and feel throughout their website. Others might like to have a little variety, so that it is clearly identifiable as a blog, but still maintains the brand image between the website and the blog.

Having a B2B or B2C website, with full control over page creation, sub-domains, add on domains, and a great hosting service with extra bells and whistles is definitely an advantage when it comes to being able to develop your business on the Internet. Good Internet marketing services will be able to take advantage of these powerful tools for promoting a company online. A good hosting service does not have to cost your business a fortune. Actually the hosting services are quite resonable. Many times they will include a ton of open source features, including blogging software, photo albums, and even forum software.

There are other blogging softwares, blogger.com, that provide a means to use it directly from your website. You can have your own sub-domain or choose to have it published as a file name on your current website. Take a look at the advance set up features from Blogger for publishing a blog other than using a sub-domain on blogspot.com. For example ProfessionalWebServices.blogspot.com is published at blogspot.com, while the Internet Marketing Industry blog is published at pwebs.net as a file name, internet-marketing.htm, and of course this blog is published as a sub-domain of pwebs.net, with the address blog.pwebs.net.

So, as you can see there are many options available for your business. If this seems like a daunting task to custom design your business blog, that is where Professional Web Services can help you out. Take a look at the bottom of this blog or check out our Blogging With Professional Web Services web page to see how these services can benefit your B2B or B2C business today.

For Internet marketing services, strategic online advertising, ethical search engine optimization, and web branding solutions, contact Professional Web Services to get your business discovered on the Internet.

Labels: Blogs

posted by James A. Warholic @ 9:40 PM

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eBay Blogs And Marketing

eBay Is Going To Provide Additional Internet Marketing Outlets For Their Users

Photo Copyright Professional Web Services

More and more people are realizing the importance of Internet marketing and Online advertising of their products on the World Wide Web. eBay has built a business around the hundreds of thousands of individuals all around the world that have something to sell. Now people will be able to have an additional outlet on eBay to provide more in-depth information or other items that a user of eBay wishes to share on their blogs. See article: EBay To Launch Blogs, Wikis And Search Tags

Although this is something new for eBay, the power of blogs has been around for a long time. Google, has provided the Blogger software over the past several years and free accounts for anyone that wishes to have an online web presence. In fact, blogs have developed into more than just individuals using them for communications or an online diary. Businesses and corporations are using blogs daily for all types of sales, marketing, and advertising concepts; along with the ability to stay in touch with their customers and readers on a regular basis.

Another aspect of the power of blogs can be seen in the ability for a business, individual, or marketer to promote a product or service using a blog. One of the online market places and websites that is growing at an unbelievable pace is craigslist. Craigslist is a place where anyone can post anything to sell online for free. They also have a place where businesses can post jobs for a very reasonable fee especially when compared to other online sources such as: monster.com, careerbuilder.com, and www.hotjobs.yahoo.com. Do not be deceived by your first impression of www.craigslist.com. The front page and for that matter most all of the pages are devoid of any graphics whatsoever. In fact most of the site is made of links. Navigation is based on city areas. For example, the craigslist for the San Francisco Bay Area is the main link and then it is broken down by more localized locations from there.

As of 2005, Craigslist operates with a staff of 19 people. Its sole source of revenue is paid job ads in select cities ($75 per ad for the San Francisco Bay Area; $25 per ad for New York and Los Angeles).

It serves over 3 billion page views per month, good for 7th place overall among Internet companies, to 10 million unique visitors. With 7 million new classified ads each month, Craigslist is the leading classifieds service in any medium. Quote from Wikipedia about Craigslist

Actually, eBay owns a 25% stake in craigslist; when on August 13, 2004 eBay bought out an existing shareholder who was a former employee of craigslist. See eBay history at wikipedia.org.

It is simple to post on craiglist with the ability to provide small snapshot pictures of what is being sold. This however does not always do justice to the product or service being sold with the limit on the small picture size at craigslist. This is where the power of the blog comes in. Craigslist allows a seller to provide an outside link to anywhere they would like. If a seller has a website that they wish to link to; it is very simple with just a short html coded link, to create link text to the website. The seller does not have to have a paid website to be able to market their products or services on the Internet. A blog could be set up for free using a Google Blogger account and simply create a new blog for whatever product or service your business sells.

Here are a couple of examples of marketing some higher end items using a blog and craigslist. Take a look at BoatersDreams.Blogspot.com and WaveBlasters.Blogspot.com. Both of these blogs were set up to help promote and market some high-end recreational watersports equipment and Yamaha Personal Watercrafts, PWC. The feedback from a buyer of the Yamaha Waveblasters said, "You guys really know how to market online!"

The Internet is certainly providing new ways to promote B2B, Business to business, B2C, Business to consumer, and C2C Consumer to consumers. All three of these groups need to be able to reach their respect markets. The Internet is here to stay. The driving force behind B2B, B2C, and C2C is the Net. How well each of these groups take advantage of the Internet will help determine the success of the various businesses for the twenty-first century.

Start Wave Blasting your B2B, B2C, or C2C business today on the Net. Professional Web Services can help provide the means and know-how to market your company or products with Internet Marketing Services, Online Advertising Strategies, and Web Branding Solutions. Email us today for a marketing quote.

Labels: Blogs, Internet, Marketing

posted by James A. Warholic @ 12:02 AM

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New Blog Templates

New Blogging Softwares and Templates Online

It is amazing what is available for Free on the Internet. It takes a little searching around but most things online can be at least tried on a trial basis. Other software items truly amaze me that they are giving them away for Free.

Take for instance the Blogger.com software. This is truly amazing what a business or individual can do online with the free software and the templates provided by Blogger as well as other providers of fully customizable free templates. Full customization is provided by Blogger in order to Brand your Blog the way you desire. It can be made to look like an extension of a B2B or B2C business website or provide a fresh look for the readers. I have probably viewed hundreds of templates along with customizing untold numbers of Blogger websites. One of the advantages of using blogger.com as a source for the business Blog is the ease at which it can be ported over to a dedicated website and be adapted to any business brand image. Here is a link for additional Blogger Templates.

A Blog can be made to be a subdomain name of your business website or it can be a file naming extension of the URL. Subdomains in many ways are considered totally separate entities of the website. When someone creates a Blog using blogger.com the website address becomes a name in front of the domain. An example of this would be one of our sites: professionalwebservices.blogspot.com. In this particular case professionalwebservices is considered a subdomain name to blogspot.com. Search engines typically view this as a separate website and thus catalog it appropriately for the search results.

Another example of a subdomain Blog is newsletters.pwebs.net In this case, Newsletters is the subdomain of pwebs.net. This too is considered a different e business entity on the Internet frontier and thus various search engines have different algorithm rules regarding the placement in the search results.

Along with Blogger are a host of other software and hosting providers. GoDaddy.Com even offers a blogging software for Free with their Web advertisements at the top, or in the case of a relatively inexpensive monthly account a company could start a domain name with GoDaddy Blog Software added on. There are other providers of hosted blogs such as WordPress.com. I had an opportunity to try out a WordPress Blog account for Free. A couple of blogs that we have created are the "Wild Wild West" at jimwest.wordpress.com and "2020 Business Vision" at 2020business.wordpress.com. There are some unique features about WordPress in the way templates are handled along with the ability to create individual pages that are off to the side of the regular blog postings. Additionally you can create keyword categories for your postings. This can be used as a sorting function to see postings related to a specific category(s). With this particular WordPress account a set group of templates are included with the Free Hosting. Template changes using the Free Hosting can be changed on the fly. Customization for the Free Hosting is not as flexible as that provided by Blogger.

Another Blogging software which offered free hosting with actually some pretty cool looking templates was MyBlogSky. MyBlogSky had dedicated advertisements that they ran below the website. However, you could run your own advertisements on the site also by using AdSense or another ad server. For an example of a website hosted with this account take a look at "Life And Times" now hosted at lifeandtimes2.blogspot.com. *New information: MyBlogSky went down with a power outage somewhere around 08-Jul-2006. Here is a link to our converted blogsky template to be able to use it in a blogger.com account. I call it Life And Times at lifeandtimes2.blogspot.com We will see if Life and Times #1 ever comes back online as a blogging software account.

Customization of the templates could also be accomplished using their online template editor. To be able to customize just about any template does require some basic understanding of html. If time is not of a major concern a person could learn the basics by simply reading some html help guides online.

Other places to experiment with blogging softwares are with many of the website hosting providers, which offer built in softwares for blogging. It is simply a matter of turning them on with an automatic install through the website control panel. Check with your host provider to see if they offer blogging software. But, my favorite is still the Blogger software. Because of the ease at which the software can be used for maintaining the blog along with the porting ability to use the advanced features and uploaded the files through built-in ftp, file transfer protocol, to use your own site for hosting. This blog is hosted on our own virtual dedicated server with a subdomain, blog.pwebs.net. We are using the Blogger software as the driving force to run the blog site. Another Professional Web Services blog just recently started is pwebs.net/branding to talking about Branding Matters. This branding blog is actually an extension of pwebs.net.

Deciding on which way to go for hosting your blog is a matter of preference. There are pros and cons to each of the ways for hosting your blog website. More about that latter. If you want to test the blogging waters then just set yourself up a Blogger.com account for Free.

Visit us a Professional Web Services for Internet marketing services, Online advertising strategies, and Web branding solutions. Contact Professional Web Services today so you can start receiving more sales tomorrow.

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For a Fun Filled Blog take a look at Fridays.

Labels: Blogs

posted by James A. Warholic @ 10:30 PM

Post your thoughts. 1 Comments Go to the Links to this post. www.pwebs.net

Internet Marketing Online Advertising Web Branding

Blog First - Website Next - Professional Marketing Always

Internet Marketing, Online Advertising, Web Branding, B2B, B2C: Are those phrases just too intimidating to your business understanding?

If you have read a few articles online about marketing your business on the web you will have seen that content is required in order to promote your company online. A unique way of first starting out is to start in the Blog o Sphere world for an online web presence for promoting your company. With www.blogger.com, anyone can create an account online for free and start posting information for their business.

Creative Information Flows In Waves

As you develop your business, new strategies will crop up for marketing yourself and your business. Many times these strategies involve direct marketing campaigns in the local community. Significant time is spent designing a brochure that tells the reader about the services provided by your business. Taking that same information and placing it online in a blog can be the first step to having a full operational business website.

In this issue of Pro Web Blog we are going to take a look at a B2C, Business-to-Consumer business that has done exactly this.

T Comino Designs Success Story


Tammy Comino, founder of T Comino Designs, a Professional Interior Designer in the Pittsburgh, Pennsylvania area offers interior design services for clients and home staging services for Realtors and home sellers. She has taken Interior Design to the next level on the Net with www.TCominoDesigns.com.

Tammy has over 15 years of interior design experience with most of her marketing efforts being done in the local Pittsburgh community by word of mouth, direct mail marketing, and through referrals, before recently taking the plunge into the online world.

I had the pleasure of talking with Tammy about the various aspects of Internet marketing as it relates to her business. One of the things that was amazing to her was the fact that all the tools to get started online were Free. She had no idea the power available through a service like www.blogger.com, that is until she started using the service herself. She started out by opening a Free Blogger account and creating her first blog posting at tcominodesigns.blogspot.com As she continued to use the service, she saw how easy it was to add pictures and new articles online. Now, not only is Tammy a professional interior designer, but with her online articles and interior design tips, she has become quite the professional online blogger and interior decorator newsletter writer too.

Tammy said, "When I first heard about websites and blogs, I thought I would have to know a lot more than I do. I know my way around a computer but I'm not that Internet savvy. But in actually, with the blog, they make it so easy to do things myself like post pictures. Just like you said, 'A picture is worth a thousand words,' in my business, pictures are so helpful to show and prove that you know what you are doing. Something that amazed me was that all that was out there for Free... I don't have to pay for anything... Even like the statcounter."

With understanding how blogs worked she was ready to take the next step and get her own domain name and launch her website at TCominoDesigns.com. She felt it was important to be able to direct prospects to one central location, and from there they can navigate to all her blog postings.

For more information about launching your business on the Web, contact Professional Web Services, Inc., We provide Internet Marketing Services, Online Advertising Strategies, and Web Branding Solutions for B2B, Business-to-business and B2C, Business-to-consumer companies.

Labels: Blogs, Internet, Marketing

posted by James A. Warholic @ 10:01 AM

Post your thoughts. 0 Comments Go to the Links to this post. www.pwebs.net

Bloggers Vent About Apple 'MacBook Pro'

A news story from CNET Blogma | News.blog | CNET News.com, about the new Apple MacBook Pro and how the old faithful of Apple users do not like the name.

It's unanimous. Bloggers hate 'MacBook Pro'

For all the excitement surrounding Apple Computer's first Intel-based computers, which CEO Steve Jobs announced Tuesday at Macworld 2006, there's been a surprising amount of attention focused on analyzing the name of the newest line of laptops, the MacBook Pro.

The article went on to state that Steve Jobs actually stays on top of these issues and does in fact read the online feedback. I wonder how many of the old brick and mortar companies actually stay on top of their own company issues by staying up to date on the various stories through the Internet Blogging community or through the online news articles that are picked up by Google, Yahoo, and MSN news.

A feature that is really cool as well as extremely helpful for any business to stay on top of the issues related to their company is to set up email news and web alerts. For example, when doing a search for our company; "Professional Web Services" in Google News, we can see any articles that are being picked up online through press releases or other news related articles. Located on the news search page is a link to set up an email alert sent on a daily, weekly, or as-it-happens basis.

Other areas to search online would be:

• Google Image Search
• Google Groups
• Google Local
• Google Blog Search

These areas would be providing the most exposure to the online world.

Additionally, a company could check other search engines as well as searches of the corporate website itself to see what other sites or blogs might be including it in the body of the website. Many times the site will be included in other news related articles and a check of the results on a regular basis can determine what is being said about the company.

These are all excellent PR Tools for ongoing strategic public relations analysis.

Professional Web Services, Inc. Internet Marketing Services.

eBusiness Internet Marketing Services

Professional Web Services

Labels: Blogs

posted by James A. Warholic @ 7:20 PM

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All B2B And B2C Blog Sites

B2b And B2c Weblogs Are B2b And B2c Websites

Article By: James A. Warholic, President Professional Web Services, Inc.

The premise that Weblogs will reach a peak and then die down I believe is a false premise.

Why B2b And B2c Blogs Will Be Around For a Long Time

First off, it is important to understand the convergence, differences and similarities between what static & dynamic websites are, plus, how content management websites and blogs are converging on one another.

Pre WYSIWYG And Css

Prior to wysiwyg, "what you see is what you get" editors, pages were hand coded by programmers. It required a very laborious and time consuming effort to design and build a site. Starting with a layout design, adding body text and graphics, adjusting the fonts to certain sizes, tweaking the colors, and playing with the spacing to line everything up. Then came css, cascading style sheets, into the mix, which made it easy to customize a style sheet for one page and then use that same style sheet throughout the whole site with just adding new content to the pages.

Understanding Dynamic Pages

Dynamic pages are generated on the fly from a database. For example when someone goes to Best Buy, Circuit City, or Outpost.Com and does a search for a memory board or television the query calls up all of the matching criteria and places it into a dynamically generated page with the matching information which is now viewed in one page or multiple pages.

B2b and B2c Blogging Software

Blogging software is a compilation of both css and dynamic websites with another interesting addition. When a page is generated, information is called from Headers, Side Bars, Footers, and various other items such as: previous posts, archives, & date and time stamps. Outside information can be inserted into the pages in the form of comments which is considered a form of content management. Blogs can be set up to be exclusively a form of content management by giving a group of individuals access to the site to freely add, subtract, or modify the content for the group or outside world to see.

Introducing wikis

A variation on this is the new term call the wiki websites. In these type of websites the information is open to change by all. An example of this can be found at Wikipedia.Org, an online encyclopedia in which anyone can write or edit an article. Typically these are policed by the group at large with a style of writing that is constantly improving articles by editing. In fact the group encourages people, anyone, to find something that needs improved and edit it.

Enter the All B2b and B2c Blog Website

B2b and B2c content management at your finger tips. New content can be added by a novice or experienced person. Full CSS support. Preconfigured templates. Fully customizable. Weblog site can be menu driven. Automatic picture and file uploading. Wysiwyg editors for composing articles, with font size & style, color, block quoting, bullet and paragraph controls. Spell checkers. Preview modes to verify drafts before they are published. Html mode for more experienced users. Controls for outputting rss xml feeds.

All of this encapsulated in an easy-to-use B2b and B2c software package, that is configured to provide html compliant pages, and can be easily ported over to enterprise systems.

BOTTOM LINE BRIEFING - B2B AND B2C BLOGS ARE HERE TO STAY.

Labels: Blogs

posted by James A. Warholic @ 3:41 AM

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Writing an eBusiness Blog

Corporate Blogs

Penmanship is one thing, style is another, and content are all extremely important considerations when writing your online Corporate eBusiness Blog.

Content is the most important mix of ingredients in the recipe, especially when writing online.

Search engine algorithms are getting better at deciphering what an article is about but certain keywords can really cause an article to show up in the search results where you might not want. Language, words, phrases, and spam can really place a dent into the body of your article. Many times this can occur without you even realizing it.

Search Revision

I read an excellent first chapter article dealing with revision for a writer titled: "Acts of Revision - A Guide For Writers." There was much to glean from the introduction and first chapter alone. While the guide was dealing with writing in general there were references to hypertext in the contents. I guess I will just have to get the book.

Writing for the Internet can be substantially different than writing on paper. First off, a person reading a story in book form, the reader glosses over how many times a certain keyword is stated in the body text. Algorithms on the other hand look at EVERY WORD and phrase while cataloging the information for search results.

Penmanship is another area to pay particular close attention to details. Sometimes accidentally using the word "then", when you really meant to use "than" in the body text can cause a glitch in a computer algorithm whereas a person reading it quickly on the "World Wide Web" might not even see the difference.

Writing style is another factor to look at from a search engine perspective. Many times a writer wants to write a page in their own technical, engineering, or elitist style without giving any consideration who their target audience is. If you are indeed writing for engineers then including technical and engineering terms should most certainly be included in the page text. On the other hand, reaching the general population in an advertisement or the body of an online article, considerations must be given to not write over the heads of those that you are trying to reach.

There are other marketing factors involved in online eBusiness writing. Punctuation, capitalization, bold text, titles, headings, (font size, color, and style), and advertising graphics are just but a few of the keys that will help unlock the doors in the minds of your readers.

One other important factor not to be overlooked in anything you publish on the internet and that includes a weblog, is the business branding perception in the minds of everyone who comes in contact with published articles by you. Always prefilter Web articles with the following questions before they are published online: What does this do to my corporate brand? Is this good, bad, or neutral for my business brand?

Contact Professional Web Services, Inc. for help with your eBusiness Internet Marketing Online Advertising.

Web Branding Specialists

Develop Your Own eBusiness Branded Blog

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Bloggers Vent About Apple 'MacBook Pro'

Internet Ethics, Blogs, Google, Yahoo!, MSN, And You

What's Your Line? Next Generation Marketing

Labels: Blogs, Business

posted by James A. Warholic @ 4:24 PM

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Intranet Blog

Business Solution
Building a company is hard work. Communicating with your employees is a must. Creating an Intranet blog may be just the online business solution.

Communicating with managers and employees can be a difficult task. Consider setting up multiple blogs for various communications at various levels of the company structure. Many times a group discussion is going on with the managerial staff and feedback is a must. One way to do this from a content management solution is use a blog internally with a select group of individuals for creative ideas or hashing out solutions to various problems. By doing it in a blog form there can be a chronological history at the finger-tips. Additionally, a business blog can be set up as private and/or password protected with-in the framework of the Intranet.

For communications with the whole company an Enewsletter blog can be a great way to let employees know what is going on on a day-to-day basis. This would also be an outlet for employees to either post a remark or set it up with no remarks at all.

For those concerned with business security with this form of communications consider the alternatives.

First the most secure form of business communications is probably person to person. But, how realistic is that on a company wide scale. A president of a company could call all the managers in and talk to this group and they in turn could then speak to the rest of the employees. But, this takes time. An E-mail could be generated and sent company wide, although this has the potential to get into the wrong hands even if by accident. Heck, with the viruses going around these days a computer could get infected and send the E-mail out to the whole world wide web.

On the other hand an Intranet Blog can be more secure than email. It has the advantage of being able to be updated immediately and postings can be edited when necessary. Plus for off-site employee communications a VPN or virtual private network tunnel could be created which would securely link an online browser to the internal server and no one else on the INTERNET would be able to view.

Division managers could create their own url department blogs as a means of communicating with those that report to them. Maybe a list of the hot jobs for the day needs to be posted or a to do list, then use the comment area to have the items checked off as they are accomplished.

How about using the blog as both a written form of newsletter communications as well as a verbal means. Many times when something is said once, a person hearing it does not pickup all the information on the first go round. Consider having a podcasting link with the message for the day. The postings could even be linked to a pager system with-in the company so that when the president posted a podcast message it could page a group of individuals to let them know a podcast is waiting. Imagine even having the ability to set the importance of the message so that if the page came in as a 911 code from the president everyone would take notice immediately.

Many companies are using various cyberspace devices from pagers, cell phones, PDA phones, BlackBerry devices, and laptop computers for communiqués. A Blog could be incorporated into this mix and with the abilities of XML programming have it send out a headline whenever there is a posting or new comment.

So, consider not only the business aspect of Web blogging communications but the cool publishing value and making the job site a neat place to work. It is easy, check it out yourself: blogger.com Your employees will love it.

Here is an additional article (very in-depth and detailed information) about someone building an Intranet blog for a corporation using Wordpress and a dedicated internal server with the following software applications: Apache 2.0.53, PHP 4.3.10, MySQL Essential 4.4.40a, MySQL Administrator 1.0.19, WordPress 1.5. See: How to: Creating Your Corporate Intranet Using Wordpress

Professional Web Services, internet marketing, national and international online advertising strategies, web branding ideas, seo "search engine optimization", and the eBusiness Emarketing eSolution

Communicating With Blogs

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Labels: Blogs, Business, Intranet

posted by James A. Warholic @ 7:00 PM

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B2B vs B2C Blogs

Need a technical, informative, or personal blog OR build all three.

In the Business-to-business or Business-to-consumer world sharing information with customers can add a personal touch that your customers will like.

Many times companies have a list of engineering contacts in their database of contacts that would appreciate knowing about some of the latest technical issues going on in their industry. Build a blog to keep them informed. Use it for highlighting new product releases by your company.

If your company mainly deals with consumers, consider sharing information about your organization or the new products or services that are available. Think of it as a great sales and marketing tool.

Many times having a personal message from management or postings from the president or CEO of your company can provide an inside look and really allow to have your brand shine in the eyes of your customers.

One of the features that really is at the heart and soul of blogs is their natural ability to be a living and breathing website. Many times the main company website just sits over there with the same old information versus a Blog that breathes and brings a breath of fresh air. Some websites can be difficult to update or require full time IT staffing to make changes vs a blog that really is simple to add a new posting and manage for even the CEO of a company.

So consider putting a Weblog together, your customers will like it.

by: James A. Warholic, President Professional Web Services, Inc. Internet Marketing, Online Advertising, Web Branding

Contact us for a free marketing consultation.

More Blogging Information

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Labels: Blogs, Business

posted by James A. Warholic @ 8:15 AM

Post your thoughts. 0 Comments Go to the Links to this post. www.pwebs.net

Customize Your Blog For Your Business

Once a blog is created, become creative and customize it, add business marketing and sales appeal.

Changing the styles and colors are some of the simple things that can be done to set your weblog apart. Sometimes adding a graphic into the mix can do just the right marketing trick.

If you do not know html, do not worry. Experiment with the layouts and design templates. If you make a mistake just start over with a hybrid or new template. HTML is not that difficult to learn and there are helpful tutorials online. Most things are intuitive in the layout design and as you learn new things go in and try it.

Use the columns on the left or right to include links to relevant information or other items that are of interest to you or your business. As time goes on, include some interesting story links that may have been in earlier postings but would like to highlight for your readers.

Upload pictures for your business. Show the world what it is that you do.

Include an Email or contact page link.

As your blog continues to grow and readership expands consider maximizing ROI by providing relevant content ads that can be placed automatically in your site and "get paid a small slice" of every click from your site. see: Google AdSense™ advertising program

You've Got To Be Kidding

If all of this open source stuff sounds to overwhelming for your business consider help.

Professional Web Services, Internet marketing, online advertising, and web branding solutions for your B2B or B2C business today.



See more information on blogging.

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Get your business discovered online with professional business solutions by Professional Web Services.

Labels: Blogs, Business, Marketing

posted by James A. Warholic @ 6:02 PM

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Create Your Blog 2 For B2B and B2C

For over a year I have been blogging at blogger.com.

I decided to try a new Blog and host it on our pwebs.net website.

There are a number of free open source softwares available for building a blog on your own website. Most require loading the software programs on the server and then start blogging.

Then I remembered a feature at blogger.com about having ftp access with a user name and password to another site where the blog can be hosted.

So, I first created a subdomain at our website. In this case blog.pwebs.net. I then went in to our account at blogger.com and created a new blog and setting the options to be hosted with the right path to our site.

Then just like magic the software created the posting and it placed it live at Professional Web Services.

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Get help online with Internet marketing from Professional Web Services. Get your business discovered online in the search engines. Start gaining more sales today.

Labels: Blogs, FTP

posted by James A. Warholic @ 5:33 PM

Post your thoughts. 0 Comments Go to the Links to this post. www.pwebs.net

Building a Blog B2B and B2C

Need a blog for an Internet Marketing website?

No problem.

Check out what can be done with the free online tools available.

Building a Blog

Create Your Blog 2

Customize Your Blog

Writing an eBusiness Blog

B2B vs B2C Blogs

All B2b And B2c Blog Sites

Intranet Blog

Contact Professional Web Services for Internet marketing help.

Labels: Blogs, Business

posted by James A. Warholic @ 10:17 AM

Post your thoughts. 0 Comments Go to the Links to this post. www.pwebs.net