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Sunday, March 12, 2006

Blog First - Website Next Marketing

Internet Marketing, Online Advertising, Web Branding, B2B, B2C: Are those phrases just too intimidating to your business understanding?

If you have read a few articles online about marketing your business on the web you will have seen that content is required in order to promote your company online. A unique way of first starting out is to start in the Blog o Sphere world for an online web presence for promoting your company. With www.blogger.com, anyone can create an account online for free and start posting information for their business.

Creative Information Flows In Waves

As you develop your business, new strategies will crop up for marketing yourself and your business. Many times these strategies involve direct marketing campaigns in the local community. Significant time is spent designing a brochure that tells the reader about the services provided by your business. Taking that same information and placing it online in a blog can be the first step to having a full operational business website.

In this issue of Pro Web Blog we are going to take a look at a B2C, Business-to-Consumer business that has done exactly this.

T Comino Designs Success Story


Tammy Comino, founder of T Comino Designs, a Professional Interior Designer in the Pittsburgh, Pennsylvania area offers interior design services for clients and home staging services for Realtors and home sellers. She has taken Interior Design to the next level on the Net with www.TCominoDesigns.com.

Tammy has over 15 years of interior design experience with most of her marketing efforts being done in the local Pittsburgh community by word of mouth, direct mail marketing, and through referrals, before recently taking the plunge into the online world.

I had the pleasure of talking with Tammy about the various aspects of Internet marketing as it relates to her business. One of the things that was amazing to her was the fact that all the tools to get started online were Free. She had no idea the power available through a service like www.blogger.com, that is until she started using the service herself. She started out by opening a Free Blogger account and creating her first blog posting at tcominodesigns.blogspot.com As she continued to use the service, she saw how easy it was to add pictures and new articles online.

Tammy said, "When I first heard about websites and blogs, I thought I would have to know a lot more than I do. I know my way around a computer but I'm not that Internet savvy. But in actually, with the blog, they make it so easy to do things myself like post pictures. Just like you said, 'A picture is worth a thousand words,' in my business, pictures are so helpful to show and prove that you know what you are doing. Something that amazed me was that all that was out there for Free... I don't have to pay for anything... Even like the statcounter."

With understanding how blogs worked she was ready to take the next step and get her own domain name and launch her website at TCominoDesigns.com. She felt it was important to be able to direct prospects to one central location, and from there they can navigate to all her blog postings.

For more information about launching your business on the Web, contact Professional Web Services, Inc., We provide Internet Marketing Services, Online Advertising Strategies, and Web Branding Solutions for B2B, Business-to-business and B2C, Business-to-consumer companies.

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posted by James A. Warholic at 10:01 AM

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Name: James A. Warholic
Location: San Ramon, San Francisco, Bay Area, California, United States

Do it with Internet marketing style! Any person that has known me long enough will find out that I usually get straight to the sales and marketing point. Invest your time wisely. Make a difference in the world. Each individual has something special to share that can impact the world around them. Maybe your sphere of influence is one person, maybe it is your family, business, neighborhood, or a larger group of people. But, no matter how large or small a group of people that you come in contact with, a person can effect change for the good in life. We can start today with a simple business investment, with a professional word of encouragement, a "thank you", or just a kind look that really shows that you understand and appreciate another person. Jim


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