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Home Location: San Ramon, San Francisco, Bay Area, California, United States

Information About Jim Do it with Internet marketing style! Any person that has known me long enough will find out that I usually get straight to the sales and marketing point. Invest your time wisely. Make a difference in the world. Each individual has something special to share that can impact the world around them. Maybe your sphere of influence is one person, maybe it is your family, business, neighborhood, or a larger group of people. But, no matter how large or small a group of people that you come in contact with, a person can effect change for the good in life. We can start today with a simple business investment, with a professional word of encouragement, a "thank you", or just a kind look that really shows that you understand and appreciate another person. Jim, your online marketing specialist for B2B and B2C businesses.

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Wednesday, June 29, 2005

B2B vs B2C Blogs

Need a technical, informative, or personal blog OR build all three.

In the Business-to-business or Business-to-consumer world sharing information with customers can add a personal touch that your customers will like.

Many times companies have a list of engineering contacts in their database of contacts that would appreciate knowing about some of the latest technical issues going on in their industry. Build a blog to keep them informed. Use it for highlighting new product releases by your company.

If your company mainly deals with consumers, consider sharing information about your organization or the new products or services that are available. Think of it as a great sales and marketing tool.

Many times having a personal message from management or postings from the president or CEO of your company can provide an inside look and really allow to have your brand shine in the eyes of your customers.

One of the features that really is at the heart and soul of blogs is their natural ability to be a living and breathing website. Many times the main company website just sits over there with the same old information versus a Blog that breathes and brings a breath of fresh air. Some websites can be difficult to update or require full time IT staffing to make changes vs a blog that really is simple to add a new posting and manage for even the CEO of a company.

So consider putting a Weblog together, your customers will like it.

by: James A. Warholic, President Professional Web Services, Inc. Internet Marketing, Online Advertising, Web Branding

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